PIXELRIGHTS joins UK trade body BAPLA

March 31st 2017

London, UK – London based technology company Pixelrights becomes Member of the British Association of Photo Libraries

Pixelrights Limited today announced that it has become a member of the British Association of Picture Libraries ( BAPLA ). Pixelrights is the parent company of SmartFrame, an innovative new, secure online image technology. SmartFrame is designed as a seamless replacement for the traditional image format, offering users both protection and unprecedented control over their online content preventing both casual and deliberate online theft. It offers a fantastic user experience and new revenue channels for all photographers and to picture libraries. Copyright awareness and attribution has often been widely ignored since the launch and development of the Jpeg format in 1992 and it has taken until now for a company like Pixelrights to develop this ground breaking technology.

“We recognise the important role that we can play in helping BAPLA members fight against copyright infringement online in a smart efficient way as well as helping picture libraries and managers of large and small photo archives new revenue streams” says Pixelrights CEO, Robert Sewell. “We are genuinely delighted about becoming part of the BAPLA family and look forward to working closely with all members”.

  • About SmartFrame:

SmartFrame is a patent-pending, secure, trackable and interactive digital image file that offers substantial commercial benefits compared to using standard image formats such as JPG.

SmartFrame can help you to prevent lost revenue and to protect your valuable content from casual and intended theft. You retain control at all times and can display your images pixel perfect on any device, whilst driving more traffic and sales back to your platform.

­For more information, or to arrange a demo, please contact:

Robert Sewell – CEO: robert.sewell@smartframe.io
Luke Vines – Managing Director: luke.vines@smartframe.io


  • About BAPLA

BAPLA is the trade association of UK based photographic image suppliers, commercial picture libraries and agencies. The association was formed in 1975 with founding members: Ardea Photographics, Aspect Picture Library, BBC Picture Library, Black Star Publishing Co., Camera Press Ltd, Bruce Coleman Ltd, Colorific Photo Library, Colour Library International, Feature Pix Colour Library, Susan Griggs Agency, Robert Harding Picture Library, Keystone Press Agency, Frank Lane Photographic Agency, Pictor International Ltd, Picturepoint Ltd, Popper Photo Library, Spectrum Colour Library, Tony Stone Associates and Transworld Features.