Call of the cultural and creative industries

Next to similar EU level calls to consider culture in recovery programmes, CEPIC has co-signed a German call for the cultural and creative industries to be included in all EU support programmes and national development programmes as a driving force for the economy as a whole.

The German call is published on the SPIO website here
 Letter in German here
English translation
Call of the cultural and creative industries on the Multiannual Financial Framework (MFF) and Next Generation EU

The cultural and creative industries must be included in all EU support programmes and national development programmes as a driving force for the economy as a whole.

The cultural and creative industries generate 4.4% of the EU GDP and provide 12 million jobs. According to an estimate of the European Commission1 , this sector is structurally underfinanced. Especially small and medium-sized enterprises in the cultural and creative industries need between € 8 billion and € 13 billion to close this financial gap. Culture creates cohesion, the credo of cultural diversity unites Europe. This must be financed appropriately in the future.
Investment in the cultural and creative industries will ensure an upturn in the economy as a whole. This is because the turnover multiplier of this sector in other industries is higher than in the pharmaceutical or chemical industries, for example2. This potential should be used in the investment offensive of the EU and the Member States.
An important economic EU support programme for the years 2021-2027 will be the currently negotiated InvestEU programme. The signatory associations of cultural and creative industries are concerned that the funds for the InvestEU investment programme will be drastically reduced. For our industry, a well-equipped investment programme, which also provides access to credit and private equity financing, is of paramount importance.
We therefore support the amendments proposed by the Industry and Culture Committee in the European Parliament to explicitly include the cultural and creative industries in the InvestEU programme. Together we call for sufficient funding for the cultural and creative industries. The InvestEU Programme should provide a certain percentage for the creative sector, but at least a budget equal to the original Cultural and Creative Sector Guarantee Facility (CCS GF). This is because the CCS GF has proven to be a success model in many member states. It was separated from the Creative Europe programme and is now to be continued in the InvestEU programme.
For Member States such as Germany, where CCS GF is hardly used at all, alternative support for the cultural and creative industries should be possible by topping up existing programmes or establishing new ones that also take account of Covid 19 pandemic needs.
In order to cushion the Covid 19 crisis, the cultural and creative industries in Germany have already received extensive financial support through the economic stimulus package of the Federal Ministry of Economics and the programme Neustart Kultur of the Commissioner for Culture and Media. We expressly thank the Federal Government for this.
However, it is already foreseeable that further support will be necessary. In response to the economic losses caused by the pandemic, the EU is activating additional financial assistance through Next Generation EU, the European reconstruction plan. In its resolution of 17 September 2020, the European Parliament called for 2% of the European Recovery and Resilience Facility to be allocated to the cultural and creative sector. Also in the context of the discussion on a new strategy for European SMEs, the European Parliament’s Committee on the Internal Market and Culture argues for the inclusion of the cultural and creative industries as a whole in the Multiannual Financial Framework (MFF)


Translated with (free version)

Signing organisations
1. Art Directors Club für Deutschland e. V. (ADC)
2. AG Kino – Gilde deutscher Filmkunsttheater e.V.
3. AG Verleih – Verband unabhängiger Filmverlei-her e. V.
4. Allianz Deutscher Produzenten – Film & Fern-sehen e.V.
5. Berlin Music Commission eG, BMC
6. Börsenverein des Deutschen Buchhandels e.V.
7. Bundesverband Freie Darstellende Künste – BFDK
8. Bundesverband der Konzert- und Veranstal-tungswirtschaft e.V., BDKV
9. Bundesverband Deutscher Galerien und Kunst-händler e.V., BVDG 10. Bundesverband Musikindustrie e.V., BVMI
11. Bundesverband Popularmusik e.V., BV POP
12. Centre of the Picture Industry, CEPIC
13. Cineropa e. V.
14. Deutscher Designtag e.V.
15. Deutscher Kulturrat e.V.
16. Deutscher Musikverleger-Verband e.V., DMV
17. Europäischer Verband der Veranstaltungs-Centren e.V., EVVC
19. Gesellschaft für musikalische Aufführungs- und mechanische Vervielfältigungsrechte, GEM
20. Gesamtverband Kommunikationsagenturen GWA e.V
21. Gesellschaft zur Verwertung von Leistungs-schutzrechten mbH, GVL
22. HDF KINO e.V.
23. Interessengemeinschaft Veranstaltungswirt-schaft e.V., IGVW
24. LiveMusikKommission e.V., LiveKomm
25. Music Women Germany
26. Produzentenverband e.V.
27. Society Of Music Merchants e. V., SOMM
28. Spitzenorganisation der Filmwirtschaft e.V., SPIO
29. Verband der Filmverleiher e.V., VdF
30. Verband Privater Medien e.V., VAUNET
31. Verband Technischer Betriebe für Film und Fernsehen e.V., VTFF
32. Verband unabhängiger Musikunternehmer*in-nen e.V., VUT
33. Verein Berliner Modedesigner e.V., VBM
34. Vereinte Dienstleistungsgewerkschaft ver.di
35. Zentralverband der deutschen Werbewirtschaft