In this interactive online seminar, two association executives will talk us through concrete case studies that address these questions. Sylvie Fodor from CEPIC will talk about her association’s legal campaign against Google, and how this allowed her association to develop a cooperative relationship with the tech multinational.
11:00 (12.00 CET) Welcome
11:05 (12.05 CET) Taking on Google and winning – From confrontation to cooperation
Sylvie Fodor, Executive Director, CEPIC
11:25 (12.25 CET) Helping a governing body develop a strategic plan
Roberta Mugnai, Executive Director, European Calcified Tissue Society
11:45 (12.45 CET) Creating effective advocacy campaigns
David Reed, Senior Partner, KREAB
12:05 (13.05) Speaker Panel: Questions from the chair and delegates to the speakers
You may register here:
AAE – Developing association strategies and effective advocacy campaigns (associationexecutives.org)
