BRANDIT, a global domain provider and consulting firm, has announced that it’s partnering with image-streaming platform SmartFrame to strengthen its service.
BRANDIT, a global domain provider and consulting firm, has announced that it’s partnering with image-streaming platform SmartFrame to strengthen its service.
Additionally, SmartFrame’s technology includes options to safeguard images on social media platforms, with customizable thumbnails, watermarking and captioning on hand to ensure that content can be presented securely and in line with the user’s preferences.
This is augmented by analytics that not only detail where images are being viewed and shared, but also whether any attempts have been made to use them without the necessary permissions from the copyright holder. “BRANDIT aims to provide its customers with access to the most innovative and effective means of protecting and managing their online brand presence,” says BRANDIT Founder, Jesper Knudsen. “SmartFrame’s ability to prevent unauthorized theft and use of brand images addresses one of the key challenges that companies face in protecting their online presence. Furthermore, the insights that SmartFrame delivers allows brands to measure the scale of the issue, and to better appreciate the frequency with which they are attacked.”
“Preventing the theft or abuse of any brand asset is a critical step forward in how brands protect themselves online,” explains Rob Sewell, CEO of SmartFrame. “Rights owners should have the ability to control how their images are used so that customers don’t need to spend time differentiating inauthentic content from genuine images. We are delighted to be partnering with BRANDIT, a company with an outstanding reputation for building and maintaining great client relationships, and being at the forefront of driving innovation in the world of IP and brand protection.”
In addition to the partnership, BRANDIT is also announcing the implementation of SmartFrame on its new website, which is set to launch over the coming months.
