In a major industry development, SmartFrame Technologies, the pioneering UK-based image streaming technology provider, has announced the appointment of Alan Capel as its Chief Commercial Officer. With an impressive career spanning over 30 years in the image licensing industry, Capel brings a wealth of experience to his new role.
Capel’s appointment comes at a transformative period for SmartFrame. The company has significantly expanded its image-streaming platform, offering over 620 million embeddable images to publishers globally, free of charge. This extensive collection includes 82,000 images from New Zealand Rugby, showcasing SmartFrame’s growing influence in the industry.
As Chief Commercial Officer, Alan Capel will play a pivotal role in shaping SmartFrame’s commercial strategies, driving business growth, and redefining digital image standards. His expertise and vision will guide the company toward a future characterised by transparency, innovation, and equitable industry practices.
This move demonstrates SmartFrame’s commitment to revolutionising the image licensing landscape, moving away from traditional models to embrace a free, embeddable file format supported by in-image advertising revenue sharing. The industry is evolving rapidly, and SmartFrame is at the forefront of these transformative changes.
Stay tuned for more updates as SmartFrame Technologies continues to innovate and redefine the future of digital image management!
The full Press Release can be found on the official SmartFrame Technologies website.