News

We’re excited to welcome Trufo as a new CEPIC member! As a tech startup specializing in cryptographic watermarking, Trufo empowers content creators to protect their digital assets with durable, provable copyright and provenance information, ensuring trust and security in an evolving AI landscape.

IMAGO is proud to sponsor Berlinale 2025, supporting the international film and documentary community through key events like the Archive Market and EFM DocLunch. Their participation highlights a commitment to fostering creativity, industry connections, and providing access to their extensive archive of images and videos.

The Digital Media Licensing Association (DMLA) is hosting an exclusive webinar with Brenda Milis, Adobe’s Principal of Consumer and Creative Insights, as she unveils the top visual trends of 2025—the styles shaping commercial success and driving consumer engagement.

We’re thrilled to welcome Morena Pixels as the newest member of CEPIC! Their mission to close the representation gap in stock media and provide high-quality, ethically sourced content for AI training aligns perfectly with our commitment to diversity and innovation in the industry.

CEPIC and a coalition of leading creative organisations across Europe are urging the EU to improve the Second Draft of the General-purpose AI Code of Practice to align with copyright laws and safeguard creators’ rights.

Getty Images Holdings, Inc. (NYSE: GETY) and Shutterstock (NYSE: SSTK) today announced that they entered into a definitive merger agreement to combine in a merger of equals transaction, creating a premier visual content company. The combined company, which would have an enterprise value of approximately $3.7 billion, will be named Getty Images Holdings, Inc and will continue to trade on the New York Stock Exchange under the ticker symbol “GETY”.

Shutterstock has partnered with Lightricks to launch an innovative “research license” model, making ethical AI development more accessible for startups and smaller developers. By addressing challenges like unauthorised data scraping and high licensing costs, this partnership sets a new standard for transparency and responsibility in AI development.

The UK’s world-leading creative and tech sectors put it in a unique position to set a global standard for how both sectors can innovate together and continue to provide high quality services. Protecting copyright and building a dynamic licensing market for the use of creative content in building generative AI (GAI) isn’t just a question of fairness: it’s the only way that both sectors will flourish and grow.