The Doers. Challenge: Digitalisation
Erwin Fey and Anton Dentler were two exceptional business men in the German picture industry in the 1990s. They shaped the positioning and success of the agencies ZEFA and Bavaria.
In 1995, Erwin Fey took over ZEFA (Zentrale Farbbild-Agentur, central colour picture agency), an ageing family-owned business from Düsseldorf that still managed to generate 7 million euros each year. Fey invested in ZEFA with the financial help of a British private equity business. Within a few years, he lead ZEFA to the top of the European picture agencies with a yearly revenue of 32 million Euro.
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