Sylvie Fodor, CEPIC recently attended the 29th International Digital Media Licensing Conference (IDMLC) which was held in New York City from October 20th to 22nd.
Hosted by the Digital Media Licensing Association (DMLA), the conference brought together industry leaders, innovative startups, and AI pioneers for a dynamic exploration of the ever-evolving digital media landscape. Sylvie noted the unique venue – the iconic Intrepid Museum – as a particular highlight, fostering a truly memorable experience.
“There is nothing better than being able to meet in person. The DMLA conference provided plenty of opportunities for interesting interactions, and the venues were cool!”
A key highlight of the conference was the keynote speech by Ashish Jaiman, Director of Product Management at Bing Multimedia. Jaiman’s presentation showcased the creative potential of AI, exemplified by an image of a panda rendered in the style of Van Gogh. This striking image served as a powerful demonstration of how AI can be used to generate innovative and visually stunning content.
The conference agenda offered a diverse range of sessions, equipping attendees with valuable insights on critical topics such as:
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Safeguarding Images in the Era of AI: Industry leaders explored strategies for maintaining content integrity and consumer trust in the face of AI-generated content.
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Creativity and Commercial Content: Experts examined the intersection of creativity and commercial content production in the age of AI, discussing evolving trends, business models, and opportunities for embracing change.
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Hot Topics in Marketing: Marketing leaders tackled the challenges and opportunities presented by a dynamic market landscape, including evolving search trends, the impact of AI, and the rise of personalized marketing.
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Digital Twins and Clone Me Technology: Attendees gained in-depth knowledge about this emerging technology and its potential applications.
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The Best of Editorial Content: Renowned photojournalists shared their experiences covering major world events and discussed the evolving role of technology and ethics in storytelling.
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Digital Asset Management & Sustainability: Industry leaders explored the role of Digital Asset Management (DAM) systems in promoting sustainability and supporting environmental, social, and governance (ESG) initiatives.
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Hot Topics in Technology: A panel discussion delved into breakthrough technologies poised to reshape media creation, asset protection, and content monetization for the future.
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Information Literacy and Generative AI: Google’s Katharina Familia Almonte discussed tools and strategies for users to determine the trustworthiness of online content in the age of advanced AI capabilities.
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Legal Hot Topics: Legal experts addressed the complexities of navigating the evolving legal landscape, including topics like the Digital Service Act and deepfakes.
CEPIC’s participation in IDMLC 2024 underscores our commitment to staying at the forefront of the evolving digital media landscape. By engaging with industry leaders and exploring cutting-edge technologies, CEPIC is well-positioned to advocate for the interests of its members and shape the future of the industry. We would like to thank DMLA for hosting such a fantastic event in the unique and inspiring setting of the Intrepid Museum.
